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Join us at the EduCanada Turkey Education Mission 2017 in Istanbul, Turkey

Target Audience: K-12, Language Schools and Post-secondary Institutions

EVENT DESCRIPTION

Global Affairs Canada is pleased to invite eligible Canadian institutions to participate in the EduCanada Turkey Education Mission 2017 in Istanbul, Turkey.


The events and activities in the EduCanada Turkey Education Mission 2017 will focus on showcasing the quality and diversity of Canadian education and training sector, engaging with key education stakeholders, such as Turkish universities, colleges, K-12 schools, recruitment agents, students and their families to inspire and motivate the Turkish audience to select Canada as their preferred choice of study destination. TCS will offer an extensive marketing campaign, student seminars at the fair and support during the events. Students will be asked to register online prior to the event or at the exhibition floor to gain free access to the fair. TCS will also conduct integrated online student lead management following the conclusion of the events.

City: Istanbul
Date: 16-18 March 2017
Type of Event: 
-Market briefing
-K-12 School visits (for Canadian higher education institutions
offering undergraduate programs)
-Networking sessions with agents and guidance counsellors
-Information sessions on study permit applications
-Canadian education reception
-Exhibition open to public
Early-bird rate: $2, 750 CAD

Standard rate:  $3, 000 CAD

MARKET OVERVIEW

The number of Turkish students looking to study in Canada has increased sharply in the last 12 months as evidenced by the growing demand from Turkish students for study permit applications for high-school, ESL, and higher education.


Approximately 55,000 Turkish students study abroad each year including those enrolled on Work and Study or Work and Travel type of programs. Historically, the ranking of the top destinations for Turkish students has been: UK, US, Germany, France, Australia, and Canada. The US and UK enjoy a commanding and established market presence especially in ESL, undergraduate, and graduate programs. However the changing political climate in those two countries and in Europe more broadly has dampened Turkish enthusiasm for those destinations, with the result that there is growing interest in the Turkish market in all levels of education in Canada. Education recruitment agencies are also experiencing a surge of applications from prospective Turkish students and some are reportedly recording
as much as 50-75 percent growth in student figures for Canada compared to last year.

Furthermore, as a consequence of the Turkish Lira losing approximately 40 percent of its value against the US dollar between Jan 2015 and Dec 2016, affordability has become an important consideration for parents, and in this respect the weaker Canadian dollar represents a competitive advantage against the US and British markets.

REGISTRATION & DEADLINES 

Discounted & Early-bird rate : 3 February 2017
Registration and Payment Deadline : 17 February 2017
To register, or if you have any questions on the opportunities and potential of the Turkish
market for your institution, please do not hesitate to contact the Trade Commissioner
responsible for education:
Mr Baris Satar, Trade Commissioner, Istanbul at baris.satar@international.gc.ca


We look forward to your participation in this event!

Important Information for Canadian Education Institutions on the EduCanada Brand

The EduCanada brand supports the international education offer of Canadian provinces and territories. It is the result of collaboration between the provinces and territories through the Council of Ministers of Education, Canada (CMEC) and Global Affairs Canada.

The EduCanada brand signals that its holder consistently provides high quality education programs, deals with international students in accordance with recognized codes of practice and is subject to quality assurance mechanisms that monitor adherence to set standards.

Further to the Brand Use Eligibility Policy jointly established by Global Affairs Canada and the CMEC, K-12 schools, post-secondary education institutions and language schools are invited to consult the provincial lists of brand eligible institutions at www.imagine.cmec.ca/en/institutions.

Note that only institutions appearing on the provincial lists are eligible to participate in events (i.e. Canada-only fairs, Canada pavilions at third party fairs or other outreach events) organized and/or coordinated by Global Affairs Canada and/or its assigned service provider. If the institution is not on the list, it is not eligible to participate unless written consent is obtained from the province/territory where the institution is located. Questions on this issue should be directed to a.taiyeb@cmec.ca.

Participation by Education Agents or Consultants

Education agents or consultants cannot register for an education fair organized by Global Affairs Canada and/or its assigned service provider. Registration must be completed by a representative from a brand eligible institution. If a Canadian institution or school board designates an agent to participate on its behalf, it must advise Global Affairs Canada and/or its assigned service provider. The education agent must also provide a Mandate Letter from the institution demonstrating that it is authorized to act on its behalf. No promotional material from education agents, including but not limited to, business cards, flyers, brochures, swag or apparel shall be used, displayed or distributed at the booth/table or at the event. Promotional material will be limited to material supplied by the brand eligible institution.